Our Mission

    At Innovative Sales Group we build strategic partnerships between Manufacturers and America’s most important retail and ecommerce accounts. Our mission: To provide our Manufacturer Partners with the most professional local Sales and Merchandising Strategy leadership possible.

Private Label & National Brands: Paving the Path to Growth Together

February 24, 2014

About one year ago, IRI predicted that private label in the United States had hit a proverbial glass ceiling. This prediction has proven true, at least at a macro level. Macro-level private label trends, however, paint only part of the private label landscape. At a more micro level, the industry is demonstrating interesting evolutionary changes. ConAgra, for instance, has long been a manufacturer of national brands, but recently completed the acquisition of a private label manufacturer, Ralcorp,...
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CES 2014 Recap

January 24, 2014

The Innovative Team had a great week in Las Vegas at CES 2014. No industry shocks you back into full on work mode following the holidays like the CE business! The early part of the week is always spent in sales meetings with our various manufacturers. Their product roadmaps for 2014 look very exciting. One highlight for our team was getting to meet Shaquille O’Neal at the Monster 35th Anniversary sales meeting. If our business in 2014 is as big as Shaq is it will be a great year. As the week g...
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